Does Money Matter in the American Presidential Electoral Campaign?

Abstract

The main aim of this Master‟s dissertation is exploring the importance of money in the American presidential campaign, precisely to the current American president Donald J. Trump‟s presidential campaign. This paper seeks to explore the financing sources of the electoral campaigns, investigating its legality, and its validity. Donald Trump‟s presidential electoral campaign 2016 is taken as an example for studying, in attempt to investigate how the Presidential elections have noticed a huge rise in the spending process for campaigns. This research aims at providing the significant role that money plays in forming and shaping the success of the presidential electoral campaigns. Furthermore, it investigates this important role that money can play in elections, and to find out if the so called „Money talks‟or „Money matters‟ in the political system of the United States is a real story or not. In the same respect of money and elections, it is very important to compare and contrast Trump‟s self-financing campaign and other candidates‟ campaigns.